Showing posts with label Malls. Show all posts
Showing posts with label Malls. Show all posts

Thursday, March 18, 2010

Israeli (Tel Aviv's) Malls Turn to Bazzars: Shopers Happy :)

Israel has been building malls at a fast clip the last twenty years. Malls as they come in replaced the small shops along small town main streets and big city neighborhood shopping street. In Tel Aviv and surrounding cities there are many malls (more than 10.) From small ones like Givatay'im to large ones like Ramat Aviv and Hertzeliya's seven stars. Malls are clean and shiny with chain stores from women clothes to gifts to cafes to book stores. Israel's chain retailers have grown in size and sophistication as malls spread across the country. Chain retailers and mall builders have a symbiotic relationship. Malls need shops, retailers need space and shoppers. But small specialty shops with interesting collection of goods do not fit into this mall expansion scenario. This makes for a shift of shopping habits, to some young shoppers malls are what they want but not everyone is happy with the change. There are no dry goods shops with great smells from nuts to herbs and spices. There are no small "school" supplies shops from notebooks and pens to school accessories you would not believe (polar and exponential graph paper, finger puppets and test prep books) where kids can touch and wonder in small dark corners. Vegetable and fruit stands, fish and meat shops, cloth boutiques and bakeries run by mom and pop on a small street simply can not afford the rents and will probably not have enough foot traffic to make a profit in a mall. Small take home food shops and falaffel, hummus, sadwich and shawarma stands are certainly not part of the mall scene. But these little small outlets are still useful in daily life, so mall managers went out to try and get them into their spaces.

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